New customers, analyst accolades and awards nominations set scene for presence Management World 2010

London 6th May, 2010 - Ontology Systems prepares for a busy show at Management World 2010 in Nice next month with a full agenda at the event and ever increasing momentum as OSS/CAD is rapidly becoming an unstoppable force in tackling OSS/BSS misalignment.

Building up to the conference in Nice, Ontology has announced new customer deployments, received strong endorsement from industry analysts and Ontology's Flagship product, OSS/CAD, has been short listed for several awards.

New Customers
A few weeks ago Ontology announced OSS/CAD was successfully deployed as a Service Management solution by Telenor Denmark. Ontology Systems' semantic application is being used to align and unify data from 9 existing OSS and Network systems across Telenor's Mobile, Optical, and IP infrastructure.  In February, Neotel, South Africa's first converged telecommunications network operator, chose OSS/CAD to dynamically join, align and present customer, service, and infrastructure data from existing IT systems to allow Neotel to lower OPEX and speed migrations through a fully aligned service view.

Industry Analyst Recognition
In April Gartner featured Ontology Systems as one of only 4 vendors in their most recent "Cool Vendors in Telecom Operations Management Systems, 2010" report.  In February this year Ontology was named as one of the "Global OSS/BSS Rat Pack - Stratecast's 10 To Watch in 2010". Stratecast's OSS/BSS Global Competitive Strategies analysis service define the OSS/BSS Rat Pack to include small, agile, hungry, well-managed companies that are experiencing success despite the changing global economy and rapid evolution within the telecommunications industry.  And in March this year OSS/CAD was featured in Heavy Reading Services Software Insider Report: "Beyond CRM: Customer Experience Management".

Award Nominations
OSS/CAD has enjoyed several recent award nominations.  In the TM Forum Excellence Awards 2010 OSS/CAD is the application at the centre of BT's "Semantic Toolset to Optimise Business Transformations" nomination in the TM Forum Business Innovation Award category. The winners will be announced at Management World conference this month.
 
Ontology at Management World 2010
During the conference this year Ontology will be speaking at and chairing conference sessions.  Most notably, Benedict Enweani, Ontology's CEO and co-founder, will be speaking alongside John Wittgreffe, Chief Researcher, Corporate ICT Services Practice, BT Research and Technology, in a session entitled "Semantic Toolset to Optimise Business Transformations".  Benedict will also be chairing a conference session entitled "Preventing Churn through Customer Loyalty & Feedback". Finally, Ontology executives and product experts will be meeting service providers, vendors and industry experts in their customer suite on the main conference floor and throughout the conference. 

For further information, or to arrange a meeting with Ontology representative, please contact marketing@ontology.com or visit www.ontology.com

-- ends --

About Ontology Systems
Leading service providers are using Ontology to finally solve the problem of misaligned data across their systems.   Ontology's OSS/CAD gives them an aligned view of their BSS/OSS data to resolve billing disputes, find leaking revenue, notify customers of service faults and configuration impacts, and automate stalled system migrations.

OSS/CAD aligns data with unprecedented speed and accuracy, and at a fraction of the cost you would expect. The key to making it possible is OSS/CAD's use of semantic technology, originally developed for intelligence applications. It lets OSS/CAD build an end-to-end aligned view of OSS, BSS and network data, from the bottom up and without any disruption to existing systems.

Based in London and founded in 2006, Ontology's customers include BT,  Internet Solutions, QinetiQ, Neotel and Telenor. Ontology and OSS/CAD have received recent widespread industry recognition including inclusion in Gartner's "Cool Vendors in Telecom Operations Management Systems, 2010", Stratecast's "Global OSS/BSS Rat Pack - Stratecast's 10 To Watch in 2010" and OSS/CAD is the application at the centre of BT's  "Semantic Toolset to Optimise Business Transformations" nomination in the TM Forum Business Innovation Award 2010.
For more information, please visit www.ontology.com  

Press Contact: Nick Gregory nick.gregory@ontology.com  +44 7966 841688.